The goal of this dashboard of providing EMBU colleagues worldwide a set of tools to readily access uniform market, competitor and Company performance data and analyses for Emerging Markets. We see this tool as the start of a process that will allow all of us within the EMBU community to have ready access to current and historical performance data and reports and because of its interactive features to readily create new customized analyses.
We will need your suggestions of how to make this tool more useful going forward, so please tell us what works, what does not, what needs to be changed.
Competitors:
This module allows you to see the performance of Company or a single competitor across different geographic markets, both regional and individual countries; or to see Company and its competitors within a single geographic market, either a region (e.g. Emerging Markets, BRICMT) or a country.
Choose
Across Geographies to see either Company’s or one of its competitors’ performance across several geographic markets.
Choose
Within a Geography to see Company and/or its competitors’ performance within one geographic market, be it, regional or a country.
The tools below will allow use to define:
Time Period: The Select Time Period tool allows you to view metrics by individual quarters, year-to-date, moving annual total (MAT). Depending on the time frame chosen, five to six years of data is provided.
Metrics:The Select Metrics tool allows you to change between Sales Revenues, Market Share (%), Growth (%) and Evolution Index (EI).
Companies:The Select Custom Corps tool allows you to select which companies, including Company, you want to analyze.
You can also view all metrics within one time frame (Snapshot View) or one metric over several time frames by toggling between (Trend View) by selecting Trend or Snapshot.